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Affiliate Programs


Are Affiliate Programs Right for Me?

Q:  What is affiliate marketing?

A:   Simply put, affiliate marketing is a way you can get paid for referring your own website visitors or email correspondents to other websites that offer goods and services.

Q:   Exactly how is this made possible?

A:   Well, you can place a banner or text hyperlink (usually referred to simply as a link) to another website on your own, or you can place a text link in your emails. The merchants to which you refer visitors are willing to pay you a commission whenever someone clicks through to one of their websites from your website or email link and either purchases or inquires about a product or service. This concept is known as pay-for-performance advertising.

Q:   This sounds a little too good to be true.   What’s the catch?

A:   Let’s think for a moment about how advertising has traditionally been done. A merchant or business professional will pay an advertiser — a newspaper, for example — to print an ad, insert or brochure that the merchant hopes will be read by you and which will encourage you to visit their store or place of business. You see ads every day in newspapers and magazines, on TV and radio, on billboards and buses. This form of advertising can be very expensive (Super Bowl commercials are a great example.), and merchants have no way of knowing for certain whether any ad they place will be effective. Fees charged for traditional advertising are based upon criteria such as media circulation and past performance — NOT on actual sales. You can begin to see that, for merchants, pay-for-performance is a much better way to go!

Q:   But what about me?   How do I benefit?

A:   Affiliate marketing creates opportunities for advertisers (merchants), webmasters and entrepreneurs (Yes, if you are still reading, you are or may soon become an entrepreneur!) in order to advertise and sell products and services in a cost-effective and time-efficient manner. It’s a “win-win” situation for all concerned. As an affiliate, you can earn EXTRA INCOME!

Q:   Wow, sounds interesting!   How do I get started?

A:   There are hundreds of affiliate programs available on the web; as of January 1, 2003, 70% of Fortune 500 companies offered affiliate programs! Some of these programs require that you have a website; many do not. Some affiliate sponsors will even provide you with your own website! Finding the right ones — the best affiliate programs — is a key to success. No matter what your interest or level of expertise, there is an affiliate program suitable for your career goals.

The best affiliate programs can begin earning income for you rapidly. The amounts will be small at first, but with consistent effort income will expand substantially. These are not “get rich quick” programs but are bona fide companies you can grow with.

The Learn More button will direct you to the BEST AFFILIATE PROGRAMS available!

Best Affiliate Programs

Authored by Kenneth L. Anderson.  Original article published prior to 13 April 2003, updated 26 December 2006.

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